Overview
Before you can send text messages or make in-app calls with Element451, your school must register its Element451 phone number(s). This ensures reliable delivery and compliance with carrier regulations.
For texting, this is part of A2P 10DLC registration, required by mobile carriers to reduce spam and improve deliverability. You can check your registration status anytime in Element451.
For voice calls, Element451 registers your phone numbers with national carrier databases to help prevent call blocking and spam labeling. We also set a CNAM, allowing you to customize the Caller ID name that some carriers display alongside your number.
⏱️ SMS Registration Timelines
A2P 10DLC (SMS) registrations undergo a multi-step review by mobile carriers and SMS registries. While the standard review window is 2–3 weeks, approvals have historically been completed in as little as 7 days.
As of January 2026, review timelines have lengthened. Some registrations may take longer than 3-4 weeks. These delays are outside of Element451’s control and are due to carrier and registry backlogs due to enforcement of additional (unannounced) regulatory requirements.
Before You Begin
Phone registration requires a publicly accessible Privacy Policy and Terms of Service webpage(s) that includes information concerning SMS (text) messaging and how phone numbers are used and shared.
These samples can be used as starting point and covers key items, but you should consult with your administration and counsel before using adding any privacy policy or terms language to your website.
Sample Privacy Policy
By providing your mobile number and opting in, you agree to receive informational and transactional SMS messages from us related to your application, enrollment, account activity, and event participation. Message frequency may vary. Standard message and data rates may apply. Consent to receive SMS messages is not a condition of enrollment or participation.
You may opt out of receiving SMS messages at any time by replying STOP. For assistance, reply HELP.
We do not sell, rent, or share your mobile number or SMS consent information with third parties for their marketing purposes. Your mobile number may be shared with our SMS service provider solely to enable message delivery. We use reasonable administrative, technical, and physical safeguards to protect your information.
For questions about SMS messaging, your data, or our privacy practices, contact us at [email/contact info]. Additional terms governing SMS messaging are available in our Terms of Service at [ToS URL].
Some SMS messages and voice calls may be generated or assisted using automated technologies, including artificial intelligence, to support timely and accurate communications.
Sample Terms of Service
Messaging and Voice Communications Terms of Service
Last Updated: [Date]
1. Overview
These Terms govern your receipt of SMS text messages and voice calls from [Institution Name] (“we,” “us,” “our”) related to admissions, enrollment, application status, account activity, and event notifications.
By providing your phone number and opting in, you consent to receive communications as described below. Consent is not a condition of enrollment or participation.
2. SMS Text Messaging
Program Description
By opting in, you agree to receive informational and transactional SMS text messages related to your interaction with us. Message frequency varies.
Message and Data Rates
Standard message and data rates may apply based on your carrier plan.
Opt-Out
Reply STOP to any SMS message to opt out. For help, reply HELP.
3. Voice Calls (Live or Automated)
Program Description
You may receive voice calls from us related to admissions, enrollment, account activity, or event notifications. Calls may be placed by live representatives or through automated systems, including prerecorded or text-to-speech messages.
Opt-Out
You may opt out of voice calls at any time by:
Following opt-out instructions provided during the call, or
Contacting us at [support contact]
4. Use of Automated or AI-Assisted Technologies
We may use automated technologies, including artificial intelligence, prerecorded messages, or text-to-speech systems, to deliver SMS messages or voice calls in a timely and efficient manner. These technologies are used to support informational and transactional communications and are monitored for accuracy and appropriateness.
5. Privacy
We collect and use your information in accordance with our Privacy Policy, available at [Privacy Policy URL]. We do not sell or share phone numbers or consent information with third parties for marketing purposes.
6. Carrier and Service Disclaimers
Mobile carriers are not liable for delayed or undelivered messages. Voice call delivery may vary based on network conditions.
7. Changes to These Terms
We may update these Terms at any time. Updates will be posted at this URL with an updated effective date.
8. Contact Information
For questions about these Terms or our communications practices, contact:[Institution Name]
[Email]
[Phone]
These policies may be published on separate pages or combined on a single URL. If combined, each policy must be clearly separated with appropriate titles or headers and remain distinct and independent documents.
Accessing the Registration Portal
Click on your profile picture/avatar in the top right corner of the main navigation.
Select Settings > General.
Click Phone Registration from the left-hand menu.
Phone Number Registration
Element451 simplifies the registration process with a built-in form—just provide basic details about your institution, and registration is processed automatically. To register your institution, follow these steps:
Navigate to General Settings > Phone Registration.
Click Submit Phone Registration.
Complete all three sections of the form:
Registration Details
Organization Name: The legal name of your business or institution.
Organization Structure: Defines whether your organization is a corporation, non-profit, partnership, etc.
Organization Type: Specifies your industry/sector (private, public, non-profit, or government).
Registration Identifier (e.g., EIN): Your unique tax or business ID, such as an Employer Identification Number (EIN).
Business Registration Number: The country-specific tax identification number for your organization. In the United States, this is your EIN number.
Phone CNAM: The caller ID name that will appear on outbound calls.
Employee Count: The total number of employees in your organization who will be making calls from Element451.
Average Daily Call Volume: An estimate of the number of calls your organization will make per business day using Element451.
Organization Address
Country
Street Address
Secondary Street Address
City
Region/State
Postal Code
Website URL
Privacy Policy URL
Terms of Service URL
Authorized Representative
The Authorized Rep is a person from the school that registration authorities may contact for clarification
First Name
Last Name
Email (official school/work email)
Title
Job Position
Phone Number
Review your details to ensure accuracy.
Click Submit in the top right corner.
Once submitted, your registration will be processed. This may take anywhere from a few hours to a few days.
To check for updates, click the refresh icon in the upper right corner of the status card.
Checking Your Registration Status
When you access the Phone Number Registration page, you’ll see a status card displaying your current registration progress. This includes the status of four key registration components:
Organization: Verifies your brand identity for messaging compliance.
SMS: Ensures your number is authorized to send SMS messages.
SHAKEN/STIR: Confirms caller ID authentication to prevent spoofing.
CNAM: Registers the caller name displayed on outbound calls.
Voice Integrity: Helps verify your phone number’s trustworthiness for voice calls.
Each component will show one of the following statuses:
Accepted: Registration is complete and approved.
Pending: Registration is in progress.
Failed: An issue occurred; contact customer support for assistance.
Without an accepted registration status, you won't be able to send SMS/MMS messages or make outbound calls from Element451.
Partners onboarded before March 1, 2025, may see a Not Submitted status for SHAKEN/STIR, CNAM, and Voice Integrity registrations. This is simply a display issue. However, if you have any issues making outbound calls via in-app calling, please contact Customer Success.
CNAM Updates
CNAM (Caller ID Name) is the text name associated with a phone number that may display on a recipient’s caller ID alongside the number. Unlike the numeric caller ID itself, CNAM is looked up by the receiving carrier from national caller name databases based on your phone number.
🕒 Timing of CNAM Updates
When a CNAM update is submitted:
It typically takes about 7–10 business days for most carriers to refresh and begin showing the new name.
Full propagation across all networks can take 1–4 weeks or more, depending on how often carriers update their local records.
You may see the new name on some networks earlier than others during this propagation period.
📶 Carrier Differences Matter
Whether and when CNAM displays depends on the receiving carrier:
Landlines: Most landline networks regularly query name databases and are more likely to show the registered CNAM.
VoIP carriers: Behavior can vary; some look up CNAM regularly while others may cache results or use external services.
Mobile carriers: Many mobile carriers either don’t use traditional CNAM lookups or require subscribers to enable the feature. This means CNAM may not appear consistently on mobile phones, even after it’s updated.
Because each carrier maintains its own update schedule and database subscriptions, display of the CNAM is ultimately controlled by the recipient’s carrier, not by the phone number owner