Campaigns451

Explore how to create personal and effective email and SMS campaigns.

11 articles in this collection
Written by Ardis Kadiu, Keith McCusker, and Ana David

Campaigns451 - User Guide

Begin with an overview and user guide on Campaigns451.

Written by Keith McCusker
Updated yesterday

Email Deliverability Tips

A review and best practices on how the ability to deliver emails to subscribers' inboxes

Written by Ardis Kadiu
Updated yesterday

What can you do with Campaigns451?

Learn about the different tools and pieces within Campaigns

Written by Keith McCusker
Updated yesterday

Create an Email or SMS

Create and send beautiful custom messages and then view analytics on them.

Written by Keith McCusker
Updated yesterday

Creating an Unsubscribe Link in Email

Create an unsubscribe link in the footer of an email:

Written by Keith McCusker
Updated yesterday

Templates

Learn how to use message templates for email and SMS campaigns

Written by Keith McCusker
Updated yesterday

Nurturing Leads and Prospects

Create branded emails for student search, drip, and other campaigns or workflows.

Written by Keith McCusker
Updated yesterday

Dynamic Content (Personalization)

Learn how to create different versions of the same messages for multiple audiences.

Written by Keith McCusker
Updated yesterday

A/B Testing

Learn how to test emails and send the most effective copy.

Written by Keith McCusker
Updated yesterday

Analytics

Learn to view open rates and other analytics for your messages.

Written by Keith McCusker
Updated yesterday

Campaign Images: Unsplash & Crop Feature

Element451's integration with Unsplash offers you a plethora of stunning images for your campaigns, plus a brand new cropping tool.

Written by Ana David
Updated yesterday